Nivea products target market

2020-02-26 19:28

Sep 03, 2013 NIVEA also has an online platform that welcomes smart and creative minds worldwide in helping developing the new products. The platform is called Pearlfinder. Yet, Pearlfinder is a closed online community, which requires membership registration. The target market for NIVEA is women aged 1835.In addition, the target market should be able to connect with the product socially, which could include packaging and presentation. Having products connecting with people socially, or which tend to promote local culture would go a long way in endearing the new Nivea to target market. nivea products target market

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